salesman selling merchandise，may encounter a problem：Are you using price cuts to impress customers? Or do you negotiate a transaction based on the value of the commodity or the business itself? This article first takes you to understand the three levels of business，And focus on sorting out 3 major value-addedSuccessful sales skills，help youBoost your self-worth during the sales processAnd closer to the hearts of customers! These three successful sales skills are all small details that salesmen will encounter，Remember to always remind yourself!
Are you a provider business or a value-added business?
"Ted and Gary are the company's business at the same time，But Ted never understood，the same product，the same service process，Why does Gary negotiate a higher price for the business?，But still loved and affirmed by customers，often named to continue working together。And Ted clearly provides customers with more discounts，Clients never seem to be satisfied..."
You must have heard stories like this，In fact, Ted and Gary are two completely different salesmen.。Let's first clarify the types of salespeople，roughly divided into the following three：
1、provider business：
General business type，Keep a safe distance from customers，Just like a civil servant, follow the schedule，Some people will hold the mentality that more is worse than less。
2、Value-added business type：
Usually the company's top salesperson，Provide customers with more additional services，usually become the customer's first choice，not easily replaced。
3、business partner business：
mutual trust with customers，Grow together，It is a win-win partnership where both parties can benefit and add value.。
Ted is the standard provider business type，Except for official business，also made a common mistake：Think that you can win the hearts of customers with "price-cutting competition"。And Gary is a value-added business type，He always helps clients figure out problems and solutions early，Let customers trust his professionalism，Also believes that the product price matches the value。Find out what type of business you are，Then use the following three successful sales techniques to make up for your shortcomings。
Three Successful Selling Tips for Adding Value
After knowing what kind of salesman you are currently，What are some successful sales techniques that can make you more self-worth? The following three methods are provided for you：
Value-Added Selling Skills 1：Understand and select high-value target customers
Identify customer needs and information as early as possible，and always ask yourself：Is this the high-value target I should choose? Business and customer are relative relationship，Not only customers can choose you one-way，It is more important for the salesperson to know what he "should not do"。In addition，Can you think with the customer as the starting point?，And understand his needs and troubles? in the sales process，Use "customization" to let customers feel your caring，It can also better hit the pain points of customers。
Value-Added Selling Skills II：Clarify the positioning，Are you easily replaced by others?
After getting to know the customer, you should also look back and reflect on yourself，before convincing others，Does your brand image and value meet the expectations of the other party? Do you know what differentiates you from your competitors?，Can it provide value that others do not have? If you are good to be replaced by a competitor，Then make more efforts to improve your own value and find your advantages，Not only protect your business，Also let customers have a reason to choose you。
Value-Added Selling Skills 3：Use professionalism to serve and build relationships
You should have experience in tipping more or adding consumable items because the salesperson has a good attitude，Many of the reasons why consumers buy are actually more "people" than brands。as a business，Your service value is the key to winning customers' trust。Before establishing a strong relationship with customers, clarify，Are the relationships you built professionally? Do customers immediately think of you when they encounter problems and are willing to let you solve them? Sales are still based on your professionalism and service，instead of just relying on love。
Summarize
The price is dominated by the market，And value is defined by the consumer，Being able to play value is the way to do business for a long time。Find the right customers and increase your value with these three successful selling techniques，With high-quality professional and service，Towards a win-win with customers together。
Further reading：
Why can't 90% of sales skills be learned? Check yourself with six questions!
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